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In her latest for Bloomberg Opinion, MI’s Allison Schrager considers whether today’s “winner-take-all” economy—where an industry offers big rewards to a few stars while smaller players struggle to make a living—has disincentivized creative thinking. Achieving wild success in any field requires appeasing gatekeepers with a vested interest in maintaining relative homogeneity within that field. Creatives (or any professional) pushing the bounds of the mainstream with offensive, provocative, or simply unusual work will struggle to reap any meaningful financial rewards,
dis-incentivizing the out-of-the-box thinking that often leads to innovation.
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